Floyd Zadkovich Rebrand

 

From today, we are presenting ourselves and our firm in a new way.  Why did we work on a rebrand for the firm?  And why now?  It’s because the world has changed and we have too.   

Clients involved in global trade and international commerce need advisers who can assist with any issue, anywhere in the world, and don’t see lines on a map.  Clients want to work with people who are international in outlook and perspective.  Clients look to advisers who understand the bigger picture and what is happening outside their control, now and into the future.  Clients want lawyers who use this insight to give practical, prompt advice.  In other words, opened-mind experts who can help them navigate unknown territory.  That’s where we come in. 

Our firm has always been organised differently, behaved differently, thought differently.  Our firm has been international since Day 1, set up to offer transatlantic support to market participants across the world of international trade.  As our global footprint has expanded, that ethos remains the same.  We are here to help our clients break down the challenges in the world of global trade.   

The excellence of our people – from founding partners to paralegals – and their appetite to break new ground and explore fresh thinking in everything they do, means we’re trusted by global organisations and institutions throughout our core sectors.  We have evolved alongside our clients, and  been guided by our clients’ growth through difficult times in the world of international trade.  Side by side during turbulent times, we have learnt and grown together.  

In today’s uncertain landscape, we provide clients with certainty through confident opinions, clear advice, and compelling reasoning.  We believe our updated, sophisticated, and confident identity better reflects that reality and our firm’s unique personality.

We look forward to hearing what you think – take a look

 

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